The Guarantee

Memphis Business COVID-19 Response


Getting Back to the
Business of Growth

Learn the Strategies Memphis CEOs Are Leveraging to Grow During These Challenging Times

Don’t let indecision leave money on the table; by waiting until COVID-19 blows over before you adjust and deploy a growth strategy for the new normal. Find out why now is the time to become a first-mover.

In this can’t-miss FREE webinar, you will:

  • receive the insights from our recent Memphis Business Community COVID Response survey – sponsored by Vistage Memphis, the University of Memphis and RedRover Sales & Marketing Strategy
  • discover lessons learned by first-movers from past recessions and economic stall-outs
  • tap into breakthrough sales and marketing strategies that Memphis businesses are using to overcome the devastating economic impact of this pandemic
  • get expert mentorship during the live Q&A

This limited-capacity webinar isn’t for everyone. It is for you, if:

  • you are invested in the Memphis economy
  • you will do whatever you can do secure the future of your business
  • you know that asking for peer support is a strength of a strong CEO

Register Now

Our webinar will be hosted by RedRover Sales & Marketing Strategy founder and CEO, Lori Turner Wilson. Lori has nearly 30 years of expertise in leading corporate sales, marketing and communications teams. She’s eager to share both the critical findings of this survey with you as well as numerous sales and marketing best practices that forward-thinking companies are currently leveraging to grow despite the current economic reality. Lori and the RedRover pack are dedicated to the Memphis community, and sharing these high-value insights is just one way RedRover invests in local business.


What CEOs Need to Know About President Biden’s COVID-19 Vaccine Mandate

A few months ago, President Joe Biden proposed a mandate for private businesses with 100 employees or more ask their workers to either submit proof of vaccination against COVID-19 or undergo weekly testing starting Jan. 4. Quickly, business leaders turned to the internet to begin understanding how the news might...

How COVID-19 Changed the Customer Journey

While COVID-19 caseloads continue to decline across the country, CEOs are breathing a collective sigh of relief. But as eager as we all are to go back to “normal” in the business world, there’s one problem — the pandemic has changed important parts of the buying cycle, and there’s no...

Women in Leadership: Why the Gap?

Established women in their careers have likely witnessed the gender gap first-hand on their way to the top. The easiest illustration of the gender gap is who holds leadership roles and gets the promotions. Leadership traits are not unique to any one gender, background, culture or industry, but the gap between...

6 Essential Lessons for Women Leaders: Recap and Commentary

In November, Julia Gillard, former Prime Minister of Australia, and Dr. Ngozi Okonjo-Iweala, former Finance Minister of Nigeria and seventh Director-General of the World Trade Organization, released a TED Talk titled, “6 Essential Lessons for Women Leaders.” The video has already received more than a million views, and the pair...

Be Brave, Not Perfect: The Secret Enemy of Agile Innovation

The pandemic has taught us how to keep moving forward amid chaos. More than ever, global business leaders have been working hard to create the best possible versions of their products, services and organizations. Even now, “good enough” isn’t a phrase in our vocabulary. The pandemic should also serve as...

The CEO Trap

Sitting in the CEO seat of a sales and marketing firm for the last 15 years gives me a unique vantage point. I’ve had the opportunity to look into the eyes of hundreds of CEOs looking to grow their companies. Most see unrealized opportunity that would fundamentally change their growth...