The Guarantee

From Funnel to Flywheel

From Funnel to Flywheel:
B2B Sales in a Global Pandemic

Tuesday, July 28 | 10a CT
60-Minute Live Webinar

If you’re in B2B sales, COVID-19 has forever changed the world as you know it. If you’re waiting for the way business is conducted to return to business as usual, you may be waiting a long time.

Abandon the archaic funnel and adopt a sales and marketing flywheel using virtual account-based marketing techniques that truly break through and create sustainable growth.

Account-Based Marketing (ABM) is an innovative and results-driven sales strategy highly effective for most companies that sell to other businesses.

In this can’t-miss FREE webinar, you will learn:

  • Why you should move from a sales funnel to the sales and marketing flywheel
  • How to build an Account-Based Marketing (ABM) Strategy that breaks through
  • How to adapt traditional ABM strategies for the virtual sales experience during and post-pandemic
  • Get expert mentorship during the live Q&A

Register Now

About the Speakers

Lori Turner-Wilson, Founder & CEO, RedRover Sales & Marketing Strategy

She works with companies large and small to help them improve the productivity of their salesforce and the return on their marketing investment.

Before opening RedRover, Lori spent more than 15 years leading corporate sales, marketing and communications teams for companies like Hampton Hotels, First Horizon National and TCBY Enterprises. She is the recipient of numerous industry awards including Addy, International Communicator, Summit International, and Telly awards, in addition to earning the prestigious Impact Award through the Vistage CEO network. She penned an Amazon best-seller, on the topic of sales and marketing, and given that Rover serves as our brand mascot, the book is aptly titled WOOF.

Jee Vahn Knight, Director of Growth, RedRover Sales & Marketing Strategy

As Director of Growth, Jee’s ensures the highest quality of touchpoints with RedRover’s clients from the first pitch to delivery. She also leads an amazing team of account managers and growth strategists who spend their days discovering and driving opportunity for clients and prospects. Jee embraces change like a big dog and is open to innovative thinking outside the box, the circle or the globe. An agent of change, Jee has never been satisfied with “the old way is the best way,” she continually motivates herself and her team to discover new ways to engage.

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